
HOW DO WE MEASURE PURPOSE?
Companies survey their employees with three questions that form the Purpose Index, developed from over fifteen years of research on purpose measurement.
Purpose Index
Q1
Management’s behavior is consistent with the PURPOSE / MISSION of the company.
Q2
The PURPOSE / MISSION of my company is aligned with my personal values.
Q3
My colleagues' behavior is consistent with the PURPOSE / MISSION of the company.
(*) The terms “purpose/mission” may be replaced by any of the following: “purpose”; “purpose and mission”; “mission”; “mission and values”; “mission and vision”; “mission, vision, and values”; “purpose and values”; “purpose, mission, and values.”
HOW DOES IT WORK?
You can choose between two options, available at no cost, as part of our mission to promote purpose measurement by giving employees a voice.

OPTION 1 :
THROUGH OUR
PLATFORM
Give employees a voice through our secure, anonymous purpose measurement platform—across your entire organization or within groups (minimum 30 employees).

OPTION 2 :
THROUGH YOUR SYSTEMS
Give employees a voice by integrating purpose measurement into your existing surveys or tools, using our implementation guide.

