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Our Story

Measure to Improve was born after more than fifteen years of research on how to measure the experience of purpose within organizations.

¨What began as an academic challenge is now a global movement that helps companies turn their purpose into action.¨ 

   Carlos Rey, Founder of Measure to Improve

Who is behind the

Measure to Improve?

The Measure to Improve movement emerged from a collaborative initiative led by the Chair in Management by Missions and Corporate Purpose, together with two pioneering foundations in purpose-driven organizational development: Corporate Excellence Centre for Reputation Leadership and the DPMC Foundation. Drawing on years of expertise in purpose measurement, they launched this movement to make purpose assessment open to all, accessible, actionable, and transformative for organizations worldwide.

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Supporters

Discover other non-profit organizations and research centers that collaborate with the movement:

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Do You Want to Be a Supporter?

Non-profit organisations from different spheres of influence: foundations, associations, professional bodies, NGOs, chambers of commerce, chairs, research centres and other movements. They support the movement and help to spread it in the business world.

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